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Episode 6  |  32:00 min

Pump Up the Volume with Brody Dorland, Ep. #6

Episode 6  |  32:00 min  |  09.08.2020

Pump Up the Volume with Brody Dorland, Ep. #6

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This is a podcast episode titled, Pump Up the Volume with Brody Dorland, Ep. #6. The summary for this episode is: <p>How can you pump up the volume with your main content channel? Why do you need to know your buyer’s journey inside and out? Are you focusing on the platform that gives you the most amount of traction? How is artificial intelligence going to help content marketers be more efficient? OR will it hurt freelancers and developers? Brody Dorland—the Co-Founder of DivvyHQ—answers all of these questions and more in this episode of Content Callout. </p> <h2>Outline of This Episode</h2> <ul> <li>[1:46] The importance of the buyer’s journey</li> <li>[6:37] Filling gaps in the buyer’s journey</li> <li>[9:10] How to create a shift in mindset</li> <li>[10:52] The silos that exist in big companies</li> <li>[15:38] The progression towards AI-driven content</li> <li>[20:55] The concept of virtue signaling</li> <li>[24:17] Cancel Culture: propagating fear</li> <li>[29:20] How to connect with Brody and DivvyHQ </li> </ul> <h2>Resources & People Mentioned</h2> <ul> <li><a href="https://divvyhq.com/about/" target="_blank" rel= "noopener">DivvyHQ</a></li> <li><a href="https://openai.com/blog/openai-api/" target="_blank" rel="noopener">OpenAI GPT-3</a></li> </ul> <h2>Connect with Brody Dorland</h2> <ul> <li>Follow on <a href="https://twitter.com/brodydorland" target= "_blank" rel="noopener">Twitter</a></li> <li>Connect on <a href="https://www.linkedin.com/in/bdorland/" target="_blank" rel="noopener">LinkedIn</a></li> </ul> <h2>Connect With the Content Callout Team</h2> <ul> <li><a href="https://contentcallout.com" target="_blank" rel= "noopener">https://ContentCallout.com</a></li> </ul> <p><br /> <strong>Subscribe to CONTENT CALLOUT on</strong> <strong><br /> </strong><a href= "https://podcasts.apple.com/us/podcast/feed/id1526894022?at=11lo6V&ct=podnews_podcast" target="_blank" rel="noopener"><strong>Apple Podcasts</strong></a><strong>,</strong> <a href= "https://open.spotify.com/show/6FvpvEaCsZhiJTt1zcL0s5" target= "_blank" rel= "noopener"><strong>Spotify</strong></a><strong>,</strong> <a href= "https://podcasts.google.com/?feed=aHR0cHM6Ly9jb250ZW50Y2FsbG91dC5saWJzeW4uY29tL3Jzcw==" target="_blank" rel="noopener"><strong>Google Podcasts</strong></a></p>

How can you pump up the volume with your main content channel? Why do you need to know your buyer’s journey inside and out? Are you focusing on the platform that gives you the most amount of traction? How is artificial intelligence going to help content marketers be more efficient? OR will it hurt freelancers and developers? Brody Dorland—the Co-Founder of DivvyHQ—answers all of these questions and more in this episode of Content Callout. 

Outline of This Episode

  • [1:46] The importance of the buyer’s journey
  • [6:37] Filling gaps in the buyer’s journey
  • [9:10] How to create a shift in mindset
  • [10:52] The silos that exist in big companies
  • [15:38] The progression towards AI-driven content
  • [20:55] The concept of virtue signaling
  • [24:17] Cancel Culture: propagating fear
  • [29:20] How to connect with Brody and DivvyHQ 

Resources & People Mentioned

Connect with Brody Dorland

Connect With the Content Callout Team


Subscribe to CONTENT CALLOUT on
Apple Podcasts, Spotify, Google Podcasts

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